Even if you are not a professional "sales person", you are always selling your ideas and suggestions to team members and other colleagues. What many people may not realize, however, is that other people are silently asking themselves 3 questions about you. This is especially true if they don't know you very well.
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When it comes to maintaining loyal customers, one simple fact never changes: It's all about the relationship you have with them. They already know all about your company's products and services - and they've already become your customer. But in today's day and age, competition for that same customer is increasing. You've got to find a way to keep them for life. Once that relationship is developed, you want to keep it strong. Identify what your client needs and go the extra mile to provide it. One way to do that is to recognize their behavioral style.
About Behavioral Styles
You've probably seen from your own experience how one sales and service approach worked great with one person, yet you got a very different reaction from someone else. Behavioral styles impact: